Sales Call Analyzer: Score Any Sales Call in Seconds
Paste a call transcript or load a sample call. Numi scores the rep across discovery, talk-to-listen balance, objection handling, rapport, and next-step clarity, then shows the single change that would have moved the call forward. Free, and nothing you paste is stored.
Try a sample call
Default to a sample call. Real customer calls are sensitive, so nothing you paste is stored: your transcript is scored in real time and never saved to our servers. Audio upload (.wav) with auto-transcription is coming soon. For now, paste a transcript or load a sample above.
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Overall Score
Top improvement
Dimension scores
5 specific improvements
Coached rewrite: the weakest moment
See your full call breakdown
All five dimension scores, 5 specific improvements, and a coached rewrite of the weakest moment in the call. Free with early access.
You scored one call. Numi scores all of them.
Numi listens to every call your reps make, scores each one against your rubric automatically, and surfaces the coaching moments that move win rates, so managers coach on data instead of spot-checking two calls a week. We will let you know when you are in.
Get your full call breakdown: all five dimension scores, 5 improvements, and a coached rewrite of the weakest moment. Plus early access to Numi when we launch. No card, no noise.
You're requesting early access to Numi. No spam. Unsubscribe anytime.
How It Works
Add a line of context about the call: who the prospect is, their role and company, and where you are in the deal. Choose the call type, from discovery through closing. Then paste the transcript, or load one of the sample calls to see how the scoring works first. Hit score.
Numi reads the conversation and grades the rep across five dimensions: discovery and qualification, talk-to-listen balance, objection handling, rapport and active listening, and next-step clarity. You get a letter grade, a plain-English summary of the single biggest strength and biggest miss, and the one change the rep should make on the next call. Free, in seconds.
Request early access to unlock the full report: all five dimension scores with per-dimension notes, five ranked improvements that quote real moments from the call, and a coached rewrite of the single weakest moment, showing the exact better words the rep should have used.
What You'll Get
Free score includes your overall grade (A through D), a one-sentence summary of the call's biggest strength and biggest miss, and the single highest-leverage change for the next call.
Full report (early access required) includes:
Discovery & Qualification: did the rep ask sharp questions and uncover real pain, budget, authority, and timing, or jump straight to pitching?
Talk-to-Listen Balance: did the rep create space for the prospect, or monologue through the call?
Objection Handling: how the rep responded to pushback, competitor mentions, and concerns. Curious, or defensive?
Rapport & Active Listening: did the rep build trust and respond to what the prospect actually said?
Next-Step Clarity: did the call end with a specific, committed next step, or a vague we-will-follow-up?
Five specific, ranked improvements that quote real moments from the call
A coached rewrite of the single weakest moment
Why Talk-to-Listen Balance Decides So Many Calls
The strongest reps spend most of a discovery call listening. On calls that convert, reps tend to talk around 40 to 45 percent of the time. On calls that stall, reps often talk 65 percent or more, filling the air with product features before the prospect has said what they actually care about.
The pattern behind a high-scoring call is consistent:
The rep earns the right to ask questions early, then asks more than they answer
Discovery uncovers quantified pain and the cost of doing nothing, not just surface complaints
Objections are met with curiosity and a real answer, not a scripted deflection or a discount
The call ends with a specific next step the prospect commits to live, not an open-ended follow-up
Scoring real calls against these dimensions is how teams turn one good rep's instincts into a repeatable standard the whole team can hit.
How Numi Scores a Sales Call
Most call tools focus on recording and search. Numi focuses on the rep's execution. It reads the transcript against the deal context and call type you provide and scores the five dimensions that separate calls that move forward from calls that stall:
Discovery & Qualification: whether the rep asked questions that surfaced real pain, budget, authority, and timing, instead of pitching before earning the right
Talk-to-Listen Balance: whether the rep created space for the prospect or dominated the conversation
Objection Handling: whether pushback like "we already use something" or "send me an email" was met with a genuine, curious response rather than a deflection
Rapport & Active Listening: whether the rep built trust and responded to what the prospect actually said, instead of running a script
Next-Step Clarity: whether the call closed with a specific, low-friction, committed next step matched to the call type
Frequently Asked Questions
Scoring a sales call means evaluating how the rep ran the conversation, not whether the deal closed. Numi reads the transcript and grades five dimensions: discovery and qualification (did the rep ask sharp questions and uncover real pain, budget, authority, and timing), talk-to-listen balance (did the rep create space or monologue), objection handling (how the rep responded to pushback and competitors), rapport and active listening (did the rep build trust and respond to what was actually said), and next-step clarity (did the call end with a specific, committed next step). You get a letter grade, a one-sentence summary, and the single highest-leverage change for the next call.
Strong sales calls share a pattern. The rep earns the right to ask questions early, then spends most of the call listening rather than pitching. Top reps talk roughly 40 to 45 percent of the time on discovery calls; weaker reps talk 65 percent or more. Good calls uncover quantified pain and the cost of doing nothing, handle objections by getting curious instead of getting defensive, and end with a specific next step the prospect commits to on the call, not a vague we-will-follow-up. The fastest way to improve is to score real calls against these dimensions and coach the one moment that mattered most.
Yes. The basic score, including your grade, a summary, and one top improvement, is completely free with no signup. Requesting early access to Numi (email only) unlocks the full report: all five dimension scores with per-dimension notes, five specific improvements, and a coached rewrite of the single weakest moment in the call.
No. Real customer calls are sensitive, so the tool defaults to a synthetic sample call. When you paste your own transcript it is sent to our AI analysis layer, scored in real time, and returned to you. Sales call transcripts and their deal context are never saved to our servers. That is why we recommend starting with a sample call to see how the scoring works before pasting anything real.
Today the analyzer scores text transcripts, so paste the transcript from your call recording, dialer, or meeting tool. Most platforms like Zoom, Gong, and Fathom export a transcript you can paste directly. Direct audio upload (.wav and other formats) with automatic transcription is on the roadmap. In the meantime, a pasted transcript gives you the full score in seconds, and nothing you paste is stored.
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