Numi exists because most sales coaching happens after the deal is already lost. We're fixing that.
Most sales managers listen to maybe 2% of their team's calls. The other 98%, where the real coaching lives, never gets reviewed. Reps repeat the same mistakes for weeks because nobody hears them happen.
This isn't a recording problem. The audio exists. The transcripts exist. What's missing is a coaching loop that closes within minutes of the call, not at the end of the quarter when the deal is already lost.
Numi was built to close that loop. Every call gets reviewed, every rep gets specific feedback, and every coaching point ties back to an exact moment in the transcript.
Our mission is simple: replace the random 2% sample with 100% review. Every cold call, discovery, and demo should produce a structured coaching card the rep can act on before their next conversation.
We believe a world where every sales rep gets honest feedback after every call is not just possible. It's the only way teams improve at the pace the market actually demands.
Sales call recording is a crowded market. What's missing is a tool that handles German properly, treats GDPR as architecture instead of policy, and delivers coaching specific enough for a rep to actually use.
Whisper large-v3, self-hosted. Built because every English-first call recording tool butchers German.
No audio ever leaves your infrastructure. Not a policy promise, an architectural one.
Structured, specific, tied to exact transcript moments. Not "be more confident."
Vague feedback isn't feedback. Every coaching point ties to a moment in the transcript.
GDPR isn't a checkbox. It's how we built the audio pipeline.
Coaching that the rep actually reads is coaching that works. Manager dashboards come after.
We're not trying to out-enterprise the enterprise tools. We're trying to be the tool German-speaking sales teams actually deploy.
Numi is in private beta. Request early access and get full access free during the beta while we onboard our first sales teams.